Association Rule Mining Bibliography

Journal articles

  1. K. Wang, S. Zhou, Q. Yang and J.M.S. Yeung. Mining Customer Value: From Association Rules to Direct Marketing. Data Mining and Knowledge Discovery, Volume 11, Issue 1 (2005), Page 57-79.
  2. Q. Yang, I.T.Y. Li and K. Wang. Building Association-Rule Based Sequential Classifiers for Web-Document Prediction. Data Mining and Knowledge Discovery, Volume 8, Issue 3 (2004), Page 253-273.

Conference contributions

  1. K. Wang, S. Zhou, J.M.S. Yeung and Q. Yang. Mining Customer Value: From Association Rules to Direct Marketing., Proceedings of the 19th International Conference on Data Engineering, ICDE 2003, Bangalore, India, pag: 738-740, ISBN: 0-7803-7665-X.